ECON FOR MICROECONOMICS, a unique book for your principles of microeconomics course, began with YOU. We asked you, the students, through conversations, focus groups, surveys, and interviews, how you learn best. Based on your answers and on input from faculty, we took your suggestions — online graphing practice, quizzing and review cards — and built it into the most innovative approach to teaching and learning principles of microeconomics today. This student-tested, faculty-approved streamlined text and suite of multimedia learning aids is designed to accommodate the busy and diverse lifestyles of today’s learners. With ECON FOR MICROECONOMICS, you’ll find everything you need to prepare efficiently and succeed in your principles of microeconomics course.